Image-Driven Product Intelligence

Generate Product Descriptions
from Your Product Images

Macula combines AI image processing and your own product data to generate product descriptions and more, with unprecedented accuracy and quality, at scale. A dynamic pipeline that generates rich content per product, even across thousands of SKUs.

Built for product teams managing

Fashion & Apparel Homeware & Furniture Electronics General Merchandise Beauty & Cosmetics

How It Works

Unprecedented Description Quality
for Enterprise Retail

Built from the ground up for enterprise retailers who need accurate, high-quality product descriptions and sales-driving content, at scale.

1

Image Analysis

Macula's vision engine analyzes any number of product images per product and produces a detailed description of basic visual properties. Set a Focus field to tell the engine which product to describe in multi-product images.

2

Dynamic Prompt Assembly

The visual description is passed to a per-product prompt assembler that inserts your spreadsheet data, such as specific materials, textures, or care instructions. Customise tone easily by modifying tone instructions in your prompts.

3

Grounded Output

Macula outputs product content that is grounded in visual analysis, factually accurate and on brand. Review, edit inline, and export.

The Difference

AI vision + your data,
one dynamic prompt

Vision models are great at describing what they see. But they can't read a fabric label or know which item in a lifestyle shot is yours. Macula lets you supply the data AI can't be trusted to get right, materials, textures, product focus, and weaves it all into a unique prompt generated per product, even across thousands of SKUs.

Trust what AI sees, supply what it can't

Vision handles colours, shapes, styling, and context. You provide materials, textures, and specifics that only you know for certain.

Focus targeting for multi-product images

Add a 'focus' column to your spreadsheet and Macula tells the vision model exactly which product to analyze in a busy lifestyle or catalogue shot.

Dynamic prompts at scale

Every single product, whether it's #1 or #10,000, gets its own uniquely assembled prompt combining image analysis, your data, and your custom templates.

Your voice, your rules

Custom prompt templates with variables like {materials}, {focus}, and {image_analysis} give you full control over how the AI writes, per product category.

Your spreadsheet
title materials focus image_url
Crossbody Bag Full-grain leather bags https://...
Vision engine sees

Structured bag with flap closure, brass-tone hardware, adjustable crossbody strap, appears in navy colourway, lifestyle setting with two other items visible

Dynamic prompt → output

Prompt built from: {image_analysis} + {materials} + {focus} + your template

"Crafted from supple full-grain leather in a rich navy hue, this crossbody bag features polished brass-tone hardware, a secure flap closure, and an adjustable strap for hands-free versatility..."

Pricing

Simple, credit-based pricing

Pay only for what you process. No monthly minimums, no hidden fees.

Pre-paid Credits

Buy credits upfront at $X per credit. No surprise bills, ever.

Pay Per Operation

A description generation costs roughly 0.5 credits. Credits are only deducted for successful generation jobs.

No Surprises

Credits never expire. You see the cost before every job runs. Full transparency, full control.

$15

XX credits

Buy Credits

Best Value

$50

YY credits

Buy Credits

Enterprise

Need more? Let's talk.

Contact Sales

No subscription. No monthly fees. Buy credits, use them whenever you want.

AI that sees your products.
Data only you can provide.

Macula merges vision intelligence with your product knowledge into one dynamic pipeline, generating unique, accurate content per product, at any scale.